MPower Website Re-Design
I played a pivotal role in redesigning the MPower Yoga website. My responsibilities included crafting landing pages aimed at guiding potential customers to relevant information such as class descriptions, pricing details, and booking options for their desired classes. This was their first major website redesign since their launch in 2018.
Role: Lead UX/UI Designer
Sprint: 3.5 Weeks
Designed Pages: Home Landing Screen
The primary challenges encountered during the design of the home screen involved a balance between professionalism and the inherent aesthetics of a yoga studio. This required the seamless integration of a serene and intuitive user experience, catering to individuals of all ages and levels of technological proficiency.
Key operational components included:
Navigation Bar: Streamlined and grouped pages for enhanced usability.
Login/Register Button: Facilitates user account management and class registration tracking.
Video Banner: Implemented at the client's request to create a dynamic focal point for visitor engagement.
Drop-down Menu for Class Pricings: Ensures swift access to essential information.
Announcements Carousel: Showcases upcoming and noteworthy events to keep users informed.
Social Media Panel: Integrated to foster community engagement and brand outreach.
Informational Footer: Provides comprehensive details about business locations for user convenience.
